Kylie Jenner has hinted at roughly how much cash she had saved when she was still in her teens.
Her rise to fame began early, with Keeping Up with the Kardashians debuting when she was only 10.
As she grew older, Jenner moved from reality TV notoriety to building a business—eventually centering her first major venture around lip products.
As of February 2026, Jenner has an estimated net worth of $670 million.
A large part of that fortune stems from the lip kits she launched in 2015, after putting $250,000 into an initial run of 15,000 Lip Kits—three liquid lipstick shades, each paired with a matching lip liner.
At $29 each, the first batch disappeared quickly, generating about $435,000 in revenue from those 15,000 kits alone.
That early investment also offers a glimpse into her finances at the time: Jenner was 17 in 2015 and had a quarter of a million dollars ready to put into a new brand.
Even so, she later made clear that she didn’t put every dollar she had into that first production run—and that she’d tested other business ideas before committing to lip kits.
In 2014, a year earlier, she explored a very different route by attempting to trademark her name.
That plan didn’t pan out, largely because another well-known public figure already shared the name “Kylie.”
Still, around that same period she began assembling the funds that would ultimately back her lip kit launch.
So how big a gamble was that $250,000?
Speaking to Vanity Fair about the $250,000 investment, she said: “It was probably, like, half the money I had in my bank account. I just went for it.”
That suggests she had around $500,000 in the bank at the time.
“My mom was like, ‘You are going to be left with lots of lip kits in your garage if this doesn’t work out’,” she said. “And it wasn’t even a thought that it wasn’t going to work out.”
Jenner has also said she noticed frequent comments about her lip fillers under her Instagram posts.
Those remarks helped spark the concept for a product line focused on lips—built to deliver the kind of look people were already talking about.
Kris Jenner said: “She said, ‘I finally figured out what I want to do with the rest of my life.’
“‘And I want you to figure out how to make it and manufacture it and get it done.
“But I know exactly what I want it to be and what I want it to look like and what I want the formula to feel like and be.’”