Sydney Sweeney’s work in the newest season of Euphoria has sparked a fresh round of online debate, with Cassie entering a bleak engagement to Nate and opening an OnlyFans account to bankroll their planned wedding.
In the series, Cassie’s decision is framed as a way to cover lavish expenses—including an eye-watering $50,000 spent on flowers—pushing her into the adult subscription space in search of fast cash.
As the storyline escalates, she cycles through increasingly extreme requests and niche fetish roles, moving from “puppy play” styling with dog ears to explicit nudity, and eventually to scenes that depict her wearing baby-coded items like a diaper and pacifier.
That portrayal has drawn backlash from multiple OnlyFans creators, many of whom say the show presents an inaccurate (and in some cases policy-violating) picture of what can actually be posted on the platform—renewing criticism of creator, writer, and director Sam Levinson’s choices.
Creator Em Kenobi posted her reaction on X, arguing that basic research would have shown the show’s depiction wouldn’t survive OnlyFans’ enforcement practices. She wrote: “As insane as this is, what’s even crazier to me is if Sam Levinson actually did any research about OF, he’d know this content violates the TOS and would never have been allowed on the platform.”
OnlyFans’ rules prohibit “age play” material, including content that implies someone is under 18—even when the scenario is fictional or roleplay—meaning the kind of baby-themed material shown in the season would be expected to trigger moderation.
In its creator guidance, the platform states: “We most commonly remove Content for violations of our Acceptable Use Policy, for example, Content that… features a creator pretending to be under 18, even if this is role play or fiction.”
Kenobi also criticized the inclusion of the scenes in the first place, adding: “OF is very strict about the content and words it allows. Anything referencing age play is automatically flagged and banned. He really wrote this in the script for no fucking reason.
“It’s so gross.”
She isn’t the only person on the platform challenging the show’s framing. Several other creators have also spoken to Us Weekly, describing the storyline as misleading about the realities of adult subscription work.
Among their concerns is the motivation portrayed on-screen. OnlyFans creator Alex Paige Moore said the show’s premise doesn’t reflect why many people sign up, explaining: “I feel like for a lot of people, whether they’re in the same situation as me or different situations, joining OnlyFans is more of a last resort.
“It’s not that we’re throwing a tantrum or threatening our partners that we’re going to leave or demanding they give us more money.”
Amira Evans also warned that the series glosses over the downsides and permanence of publishing intimate content online, saying: “OnlyFans is NOT a get rich quick scheme. People need to know the stigma and risk associated with making an account and putting your content online, the internet is forever.”
Taila Maddison, meanwhile, argued the show overemphasises kink-focused content compared with what most creators actually do, stating: “There’s definitely a lot more to OnlyFans than just fulfilling kinks. I’d say that’s probably only 20–30% of what my subscribers want and what I do day to day.”
She added that while fetishes can be part of the job, they aren’t the whole picture: “That said, kinks are one of the more fun aspects to explore. It’s always interesting when someone asks for something and you think, ‘Wow, I’ve never even considered that people would be into that.’”