New allegations about Bryon Noem, the husband of Kristi Noem, claim he maintained a “secret life” online after photos surfaced that appear to depict a fetish.
Kristi Noem, who served as Secretary of Homeland Security before being removed from the post in March, has been married to Bryon Noem since 1992. The new claims are said to have left her and her family shocked by what’s being alleged about his activity on fetish forums.
In a report published by Daily Mail, images are described that appear to show Bryon wearing exaggerated prosthetic breasts along with lipstick and pink hot pants while posing for the camera. The outlet also alleges it reviewed a large cache of messages involving three women connected to what it calls the “bimbofication” scene.
As explained by Progressive Therapeutic Collective, “bimbofication” may be understood as a practice, kink and/or fetish centered on role-play and transformation into a stereotyped “bimbo” persona.
One woman who spoke to the Mail claimed the alleged preference was specifically for extremely large breast implants, describing it as a focus on “3000cc-plus boobs.”
“His kink is for huge, huge ridiculous boobs,” she claimed.
The report further alleges that Bryon sent up to $25,000 to online contacts in exchange for images, and that he would sometimes reply with pictures of himself that were similarly “bimbofied.”
It is also claimed he used the name “Jason Jackson” when communicating with these women.
A spokesperson for Kristi Noem, who shares three children with Bryon, issued a statement addressing the allegations and said she is “devastated.”
“The family was blindsided by this,” the spokesperson added. “They ask for privacy and prayers at this time.”
President Donald Trump also commented after being approached by Daily Mail, saying he felt sympathy for the family if the claims were accurate.
When asked about the situation, Trump said: “They confirmed it? Wow, well, I feel badly for the family if that’s the case, that’s too bad.”
“I haven’t seen anything,” Trump went on. “I don’t know anything about it. That’s too bad, but I just know nothing about it.”
The report alleges the online interactions took place while Kristi Noem was leading the Department of Homeland Security, raising concerns among some observers about potential leverage and vulnerability.
Former CIA officer Marc Polymeropoulos said: “If a media organization can find this out, you can assume with a high degree of confidence that a hostile intelligence service knows this as well.”
He continued: “Damaging information like this can be a tantalizing lead for a hostile intelligence service.
“They approach the person and say, if you work with us we won’t expose this, and if you don’t, we will. That’s espionage 101.”
Following her departure from DHS, Kristi Noem is now serving as Special Envoy for the Shield of the Americas, described as a multinational military coalition established by Trump.