Scooter Braun is telling friends he wants to marry Sydney Sweeney and could propose within months.
The music mogul, 44, has been dating the “Euphoria” star, 27, since earlier this year and is already talking marriage, according to a source close to the couple. The insider claims Braun is fully committed to making Sweeney his wife and is pulling out all the stops to prove it.
“He thinks she is the modern Marilyn Monroe,” the source said.
“He is trying very hard to marry her,” the source continued. “He is following her and chartering private planes. He’s going to stay focused on her until she marries him.”
Braun made his feelings public on September 12th when he posted a birthday tribute to Sweeney on Instagram for her 27th birthday. The post marked their first official acknowledgment of the relationship on social media.
“the person who surprised me and showed me how life with true partnership can be lived,” he wrote, calling her by the lowercase styling he used throughout the message.
“You make me smile harder, laugh louder, adventure more, and dream bigger,” Braun added. “You’ve made the ordinary feel exciting and the future feel like something I can’t wait to get to.”
The couple’s romance has moved at remarkable speed since they met in June 2025 at Jeff Bezos and Lauren Sanchez’s wedding in Venice, Italy. By last weekend, they were photographed kissing on a gondola in the same city during the Venice Film Festival, even though Sweeney had no film screening there.
Their relationship has also deepened on a spiritual level. Sweeney joined Braun for Rosh Hashanah services at Temple Sholom in Greenwich, Connecticut, where they sat in the back hoping to avoid attention. The synagogue counts several high-profile financiers among its congregants, including Mark Shenkman, Steven Tannenbaum, Cliff Asness and Andrew Milgram.
Braun’s involvement in Sweeney’s life extends well beyond romance. The talent manager has become deeply embedded in her professional decisions, reportedly going around her agent Jennifer Millar to arrange a dinner with CAA’s Kevin Huvane. That meeting led to Sweeney signing with Huvane over rival agencies that had been competing for her representation.
The blending of business and pleasure was predictable to those who know Braun’s methods. A source said back in September 2025 that it was “just a matter of time” before he merged the two worlds.
“Any restraint in the relationship probably won’t last long when it comes down to his urge to market everything,” they said, adding that “He’ll start posting [about her], he’ll probably get more involved in her career.”
That same source noted the behavior was simply part of what makes Braun an excellent businessman.
Sweeney has been adjusting to family life with Braun’s three children from his previous marriage. Days before their European trip, she was seen in Los Angeles grabbing smoothies with Braun, his 11-year-old son Jagger Joseph, 9-year-old son Levi Magnus, and 7-year-old daughter Hart Violet.
Braun finalized his divorce from Yael Cohen in 2022 after separating in 2021. Sweeney ended her engagement to producer Jonathan Davino in January 2025 following years together. She was spotted with Davino as recently as last month, though the nature of their interaction remained unclear.
The rapid escalation of her relationship with Braun has reportedly caused concern among Sweeney’s relatives. While details of their reactions remain private, the pace of the romance has become a point of tension within her inner circle.
Braun’s track record of building brands around his clients suggests Sweeney’s career trajectory could shift dramatically under his influence. The CAA management change already signals a new phase in her professional life, one that aligns with Braun’s extensive network in entertainment.
For now, the couple appears focused on their personal future rather than public statements about any engagement timeline. Braun’s social media post and the source’s comments represent the most direct indications of his intentions to date.
Sweeney’s career continues to expand with upcoming projects including “The Housemaid,” while Braun maintains his position as one of the most powerful managers in the music industry. Their combined visibility ensures continued scrutiny of every development in their relationship.
The pair are expected to remain in the public eye as awards season approaches, with Sweeney’s recent work generating industry buzz and Braun’s presence at major events all but guaranteed.